I will give you my list of books that I believe are excellent. But I would also have you go to my nonprofit site and download the 16 page e-book labeled Connect with Permission and the other on Referral Marketing.
Now the books:
Self-serving:
One...
At least at the local level, very few nonprofits appear to have a coherent marketing strategy. Most efforts are focused on "fire-fighting" problems as they arise rather than long-term (or even short-term) planning. The vast majority of time and mo...
I'm recently took a position as Director of Development and PR with a relatively small local nonprofit. Though I'm confident I'll be able to work effectively with the organization, I'm only 24 and my background is primarily in politics. I've manag...
March 1
Zack Byrnes is now a member of Nonprofit Marketing Plans